{"id":7073,"date":"2021-02-23T12:46:06","date_gmt":"2021-02-23T20:46:06","guid":{"rendered":"https:\/\/winebc.com\/industry\/?page_id=7073"},"modified":"2021-03-09T12:15:58","modified_gmt":"2021-03-09T20:15:58","slug":"jackie-asante","status":"publish","type":"page","link":"https:\/\/winebc.com\/industry\/jackie-asante\/","title":{"rendered":"Jackie Asante"},"content":{"rendered":"

\"\"Jackie Asante, BA<\/strong><\/h3>\n

Senior Vice President, FleishmanHillard HighRoad<\/strong><\/p>\n

Having \u2018practiced\u2019 her craft for well over 25 years, many people consider Jackie Asante to be relatively good at public relations, which explains the multi-year relationships she has enjoyed with a wide variety of clients \u2013 many of whom work within B.C.\u2019s amazing travel and tourism sector. These clients have included Destination BC, YVR\/Vancouver International Airport, Tourism Richmond and Tourism Vancouver.<\/p>\n

Jackie provides senior counsel, strategic communication planning and campaign execution, designed to achieve goals including increased corporate visibility, new product launches, or to protect and enhance organizational reputations. She also creates materials for distribution via both traditional and social media channels, across Canada and in markets around the world.<\/p>\n

In addition to her internal and external communications expertise, Jackie is also one of this province\u2019s most sought after executive media relations coaches and presentation trainers. She has worked with MD\u2019s, RCMP, corporate CEOs, government representatives and Olympic and Paralympic athletes, helping each to maximize media interview or presentation opportunities.<\/p>\n

\n

Research clearly shows there is a high degree of pent-up demand for travel. As global vaccines roll out, and immunization numbers trend up, the race will be on \u2013 across multiple sectors \u2013 to attract high value national and international tourists. Are you making sure you have the right messages to attract those visitors to your product, location or future event?<\/p>\n

This session will focus on: what research is telling us about what globetrotters want to hear, as they plan their post-pandemic travels; how to develop your story (messaging) in ways that makes it authentic and engaging; and tips on how best to deliver those messages in any \u2018question and answer\u2019 opportunity!<\/p>\n

TIP: This session will be a great (but not mandatory) precursor to an online media training session which Jackie will be delivering to interested Wine Growers British Columbia members in April, 2021!<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Jackie Asante, BA Senior Vice President, FleishmanHillard HighRoad Having \u2018practiced\u2019 her craft for well over 25 years, many people consider Jackie Asante to be relatively good at public relations, which…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-blank.php","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-7073","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nJackie Asante - Wine BC Industry<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/winebc.com\/industry\/jackie-asante\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jackie Asante - Wine BC Industry\" \/>\n<meta property=\"og:description\" content=\"Jackie Asante, BA Senior Vice President, FleishmanHillard HighRoad Having \u2018practiced\u2019 her craft for well over 25 years, many people consider Jackie Asante to be relatively good at public relations, which...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/winebc.com\/industry\/jackie-asante\/\" \/>\n<meta property=\"og:site_name\" content=\"Wine BC Industry\" \/>\n<meta property=\"article:modified_time\" content=\"2021-03-09T20:15:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/winebc.com\/industry\/wp-content\/uploads\/sites\/2\/2021\/02\/Jackie-Asante2_Square-scaled.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/winebc.com\/industry\/jackie-asante\/\",\"url\":\"https:\/\/winebc.com\/industry\/jackie-asante\/\",\"name\":\"Jackie Asante - 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